
About Anthony Lawton
18 years of NHS experience. CIMA qualified. Creator of the Overheating Spiral methodology.
Why This Work Matters
After 18 years working within the NHS, I've seen the same pattern repeat itself across countless strategy development processes: what should take weeks becomes months, what should be collaborative becomes disconnected, and what should drive change becomes another document gathering dust.
This isn't a problem of bad people or bad intentions. It's a systemic issue I call the "Overheating Spiral"—a self-reinforcing cycle where strategy development processes generate friction, which slows progress, which creates more friction, until the process itself becomes the problem.
My work is about breaking that spiral. Through the Transformation Trilogy—Insight Genie, Dynamic Genie, and Meeting Genie—we're proving that strategy development can be fast, collaborative, and actually drive change.
Credentials & Experience
Professional Qualifications
- • CIMA Qualified (Chartered Institute of Management Accountants)
- • 18 years NHS experience
- • Systems thinking practitioner
Expertise
- • NHS strategy development
- • Collaborative co-creation processes
- • AI-powered transformation
- • Overheating Spiral methodology
The Overheating Spiral Methodology
The Overheating Spiral is a diagnostic framework I developed to identify why NHS strategy development processes fail. It reveals three critical friction points:
Frankenstein Documents
Strategies written by committee, edited by committee, and disconnected from the people who need to implement them.
£80,000 in Wasted Time
Strategy development processes that drag on for 6-12 months, consuming thousands of hours of executive time with little to show for it.
70% Disconnection
Stakeholders who feel unheard, leading to disengagement and resistance when implementation begins.
The Transformation Trilogy addresses each of these friction points, breaking the spiral and enabling fast, collaborative, effective strategy development.
How I Work With Clients
I don't consult—I co-create. Every engagement starts with understanding your specific Overheating Spiral friction points, then we work together to design a solution that fits your context.
The Transformation Trilogy products are built through this co-creation process. We develop solutions together, test them in your environment, and refine until they work. This means you get solutions that actually fit, not generic templates.
The result? Strategy development processes that compress 8 months into 1 day, that engage stakeholders meaningfully, and that produce documents people actually use.
Speaking & Consulting
I speak regularly on NHS transformation, systems thinking, and AI-powered strategy development. Available for:
Keynote Speaking
NHS conferences and events
Workshops
Co-creation and transformation
Consulting
Strategy development transformation
Ready to Transform Your Strategy Development?
Book a 20-minute discovery call to discuss how we can break your Overheating Spiral
Book Discovery Call